Over 70% of consumers care about global warming.
Attract and retain climate-conscious customers
We're developing a novel approach to fighting climate change--making it make business sense to take action. As it turns out, values-based customers are more loyal, and more likely to buy from companies with a demonstrated commitment to the environment. Cooler will give you the ability to quickly and credibly appeal to them, with authentic, certified emissions reductions. Flow Cooler Certified into your existing marketing, and you'll be able to show your customers that you're taking real action for the climate.
The result? We believe you'll grow revenue, strengthen brand loyalty, and fight global warming for everyone. Learn more by joining the Pilot Program at the bottom of this page.
The Cooler Method: Measure, Reduce, Promote
Measure first so you know the impact of your business on global warming. Cooler estimates the carbon footprint of your products and services using our GHG-compliant carbon calculator, developed with scientists from Berkeley, Stanford, and Yale.
Over 75% of your emissions come from your supply chain (known as Scope 3 emissions), making it very costly and difficult to quantify and control your emissions. Smaller businesses can't simply demand their suppliers switch to renewables.
But Cooler affordably estimates the footprint of every item in every transaction, giving you a clear picture of your emissions. That's your starting point--the important part comes next.

Neutralize Your Emissions
With your footprint measured, you can take real action through Cooler's Emissions Reduction Program. We prevent new emissions by industrial polluters by buying and retiring emissions permits they need to pullute, so polluters can't access them. Every ton of prevented CO2 is tracked and certified to ensure transparency and impact. This is the highest integrity way to neutralize your emissions--far more effective and reliable than offsets.
What about offsets?
Offsets are often poorly regulated, and without robust tracking systems, they can be double-counted or inaccurately credited, leading to an overestimation of actual emissions reductions. Cooler's approach is transparent, traceable, and verifiable, ensuring your emissions are truly neutralized.
Get an Early Look at Cooler
Cooler is a small startup working to automate climate action, but you we can help you become up to 100% carbon neutral today.
What we can do for you today:
- Estimate your carbon footprint
- Neutralize your emissions
- Provide you with a Cooler Certified badge
- Provide you with marketing images and widgets to communicate your climate action